180W+
Service area for customers
Am club design service
01
Preparation Consultant
1. Competitive analysis
2. Advantage analysis
3. Analysis of consumer groups
4. Feasibility analysis
5. Investment risk analysis of control project
6. An analysis of the regional economic forms of hotels
02
Construction consultant
1. Facilities supporting design
2. Format combination
3. Design of the moving line of the club
4. Regional functional planning of the clubhouse
5. Architectural design
03
Interior design
1. Indoor function planning
2. Interior concept design
3. Interior design
4. Material application design
5. Model room design
6. Deepening the design of construction drawings
04
Landscape Design
1. Landscape planning and design
2. Sculpture sketch design
3. Garden waterscape design
05
Mechatronics/Intelligent overall design
1. Planning of club facilities
2. Security design
3. Waterway, circuit and HVAC design
4. Intelligent design
06
Costume Design
1. Soft furnishings display design
2. Art lighting design
3. Fabric design
4. Art collection
5. Art Matching
07
Logo VI guide design
1. Logo design for clubhouse
2. Design of Club House VI System
3. Guide system design
4. Production of logos and plates
5. Installation instructions
08
灯光设计
1、外观灯光亮化设计
2、室内灯光设计
AM Service Process
01
Customized innovation
In terms of customization innovation and design creation, we are not limited to a certain technique or style. In each creation, we excavate regional culture and local customs as the carrier. We only design the unique style of the hotel
02
Multiple services
Provide one-stop professional services such as club investment assessment, positioning planning, architectural planning, interior design, soft furnishings, resource docking, and construction support
03
Professional guarantee
Each professional team of experts escorts your club project with energy saving, environmental protection, practicality, and system, until the landing-chain protection.
04
Control costs
Provide investment evaluation, positioning planning, material selection, construction supervision, accurate calculation, overall control and cost control of the club.
05
Increase earnings
Through combing the design of the profit model, integrated design of core advantages, design of culture and CIS implantation, and income design of the clubhouse to improve revenue. Precise positioning, save investment and construction period, and make the club sustainable profitable.
06
Optimize operations
Analysis+positioning+planning+design=professional club design consultant, use the operational attitude to do club design
Am Club Integrated Design
01
Perfect project analysis
Know yourself, know your enemy, win every battle
1. Investment analysis2. Functional analysis3. Regional analysis4. Target customer group analysis5. Competitive analysis6. Spatial structure analysis
Comprehensive and systematic preliminary investigation and analysis
Assist the investor to clarify the location advantages and disadvantages of the hotel project
Hotel brand development direction control, target customer group, control project risk
02
Accurate project positioning
The market dislocation is the root of the club’s loss, and the accurate positioning is the source of the club’s profit.
1. Investment positioning2. Brand positioning3. Service positioning4. Target customer group positioning
Objective and rigorous investigation and analysis Target customers
Accurate club design and positioning to capture user experience and aesthetic needs
Reasonably allocate the proportion of regional construction investment to effectively improve the club's return rate and satisfaction
03
Overall project planning
People-oriented, user-oriented, efficient operation planning concept
1. Business format planning2. Functional area planning3. Transportation planning4. Service line planning5. Passenger flow planning6. Logistics dynamic planning
Scientific and rational planning of the functional area of the clubhouse
Create comfortable and convenient customer use space, efficient use of space
Efficient use of space, reduce energy consumption, save club operating costs and improve service efficiency
04
Clubhouse conceptual design
Connect the environment and the soul, with both reason and passion
1. Brand concept design2. Architectural conceptual design3. Conceptual design of soft furnishings4. Conceptual application design of interior space
Create and tap the internal elements of the project
Explore a completely new order of symbiosis between architecture and people
New expression method
Not limited to a certain technique or style, trying to pursue the characteristics and personality of each design project
05
Club house integrated design
Say NO to design waste and rework loopholes! Once in place, to prevent secondary rework and reconstruction
1. Architectural design2. Planning and design3. Interior decoration design4. Soft furnishings design5. Furniture design6. Mechatronic design7. Lighting design
06
Club brand, guide design
The finishing touch, what you see is what you get
1. Logo design2. VI system design3. Application design4. Guide system design5. Pattern making6. Installation instructions
All-round scientific reflection of the club's brand and function positioning
The environment is coordinated to adapt to the image of the three-dimensional exhibition hall
Perfect application of clubhouse brand design results that present appearance and practicality
Accelerate user's intuitive and infiltrate club recognition
Provide accurate public space information, positioning and guidance functions to enhance the user's convenient experience
07
Clubhouse construction monitoring
not perfect? The distance is only 1 micrometer (0.001 mm) apart
1. Assist in construction bidding2. Construction guidance and acceptance of model room3. Construction process quality supervision4. Material approval5. Furniture deepening design6. Board guidance and acceptance
Cooperate in assisting the formulation of construction project bidding
Determine the construction company, explain the process, construction plan, technical measures, matters needing attention, etc.
Technical clarification of construction drawings
Special personnel to track and coordinate on-site construction, track and solve on-site construction process problems, and construction process quality supervision
Review material samples, coordinate furniture deepening design, furniture sample boarding guidance, and acceptance issues to ensure quality;
Guide and avoid drawing understanding errors and invalid rework during construction implementation
08
Soft furnishings
Shaping the soul of space, a visual feast of geometry and aesthetics
1. Soft design2. Art lighting design3. Fabric design3. Art Matching5. Art collection6. Customized artwork7. Placement
Professional overall interior design services
Overall layout and design trends
Shaping the club's temperament and inner cultural taste
Functional area spaces show exquisite design charm
Soft furnishings coordinate the overall style, color, display, and spatial relationship of the clubhouse
Form a unique style belonging to the club
Professional consultant of AM Club
01
Project analysis
1. Macro economy
2. Microeconomy
3. Demand analysis
4. Peripheral competitive products
02
Feasibility analysis
1. Advantage analysis
2. Disadvantage analysis
3. Opportunity analysis
4. Threat analysis
03
项目定位
1. User positioning
2. Cultural positioning
3. Attribute positioning
4. Differential positioning
04
business model
1. Profit model
2. Pattern barriers
3. Profitable development
4. Risk control mechanism
05
Strategic Planning
1. Three-year plan
2. Five-year plan
3. Ten-year plan
4. Long-term planning
06
core advantages
1. Cultural advantages
2. Supporting advantages
3. Style advantage
4. Comfort advantage
07
House price positioning
1. Comprehensive average price
2. Price echelon
3. Price protection
4. Excellent value for money
08
Room type positioning
1. Room echelon
2. Room type combination
3. Room area
4. Features
09
Supporting positioning
1. Basic support
2. Featured packages
3. Quality matching
4. Altruistic package
10
Marketing strategy
1. Preparation strategy
2. Opening strategy
3. Marketing strategy
4. Marketing mix
11
Project location
1. Area selection
2. Floor selection
3. Conservative choice
4. Innovative choice
12
Project name
1. Cultural connotation
2. Image extension
3. Easy to remember
4. Positioning and matching
13
CI system
1. Standard Mark
2. Color matching system
3. Guided use
4. Material application
14
Input calculation
1. Construction and calculation
2. Lease estimate
3. Decoration calculation
4. Operational calculation
15
Report and estimate
1. Room revenue
2. Supporting income
3. Brand revenue
4. Equivalent ratio
16
Opening guidance
1. Staff preparation
2. Marketing preparation
3. Material preparation
4. Activity preparation
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